Green consumer products business.

If you try to observe the selection decision behaviour of consumers. The process of purchasing decisions changed from when 6-7 years ago, noticeable, that is, consumers will take a prolonged selection to determine the label read item thinking component, the quality of the items that will affect the health of yourself, including packaging more. Although the pace of life will scurry over in the past so emotion-summary update of news organization world class rice wotkhong. The emotion, the Boston Consulting Group (BCG), The Spencer Institute and Tetra Pak found that the trend of consumers around the world adjust to the style of the shop by look from itself and the effect on the environment or Health and Eco-Centric, very specific item categories food and Life Style Product rather than purchase of fast, in early 90s carelessly can researchers leading na all note that how to expend of this guy and in the future will provide also the price factor to khan, but less focused attention to yourself and the quality is higher, and by changing consumer behaviour, this has created the consumer product business green to objection of consumers. And business นเป็ นอีก a business is likely to grow increasingly like trend beverages worldwide. Current consumer health, green, come to expand the domestic Thai as well. From the pioneer era vegetarian versions in the year 2535 (1992)-2537 (1994) arrival. Living example simple thi mentality during the year 2540 (1997)-2541 (1998) focuses healthcare example elements combined with living close to nature. At the same time, in the period, with many different types of shipping from travelling under green concept that emotion. Nana to ferment various biological benefits of citronella mosquito and insect pu yamak emotion namit environmentally ngaphat pae pae page production from corn supplement from the nose, Brown d. and many other Thai farmers Research Center which has Gin to collect items that are in the category of the product to the current green health found that emotion. Notlat is interesting with marketing to attract business in this branch in 98, 9000-126100 million per year phanklum main categories: category 4 (1) of the supplementary food and herbal can Sun ngachak (43.6 percent proportion marketing-49.5), (2) environmental packaging (40.9 percent the proportion of marketing-46.5) (3) food, beverages, fruit and vegetables (proportional to the market – ayala 8.1-8.6) and (4) Green chemicals used in household (factor 1.2 percent market-1.4) items in categories 1 and 3 hold emotion namuat product called “ ” on the wind up, because the target group can be answered objection with health care. Body care emotion. Grilled well, while a group of items currently in the category 2 which is the environmental packaging growth rate check being that accelerated dramatically from technology fundamentally new packaging, such as foam mix sub decaying suburbs sugarcane production at cost price per unit is to increase interest in the business cabin. At the same time, the cloth bag category item chutkrasae in the environment by emotion. Bulletin encourage consumers adopt more cloth bags reduce global warming, and the emotion, fashion brand nathe case pouch bag fabric “I’ m NOT A Plastic Bag ” that is popular and is missing the market quickly.